BC Place Stadium

BC Place Stadium has been the home of thrilling sporting events, top consumer shows, and captivating entertainment for almost 30 years.

Today, after extensive revitalization, iconic BC Place remains Western Canada’s largest sport and events facility – but with some exciting new opportunities for brands:

  • Targeted digital advertising
    • 1,144 LED monitors strategically located throughout interior/concourse
    • 30 x 50 ft. exterior digital video board in high traffic public area
  • Onsite fan engagement – guest intercepts, contests, promotions, marketing materials
  • Specialty media – large format graphics or projections on ramps, walls, and other structures
  • Product placement – exit sampling, distribution of branded premiums
  • Client/customer hospitality – access to tickets, private hospitality suites, and party rooms
  • Customized branded interior or exterior ‘zones’ – gates, concourse sections, and much more


  • 1,500,000+ guests in 2012
  • Strong media value, low CPM
  • Create award-winning customized branding opportunities
  • Enjoy high brand visibility during Western Canada’s largest events
  • Join other top brands such as Labatt, Pepsi, Frito-Lay, Starbucks, Cisco, Kia Canada, and more

Ad spots and certain custom branded features are subject to availability. For more information or to book your spot, please contact our team.